Discover Real is Rare

Real is Rare Real is a Diamond's latest campaign shows the unique emotion women have in buying and wearing diamonds they've purchased for themselves, as well as the many motivations behind those diamond self-purchases. What will your next diamond moment be? Share it with #ForMeFromMe
Watch For me, from me "Cafe" and then tell us what buying your own diamond means to you with #ForMeFromMe.
Watch For me, from me "Window Shopping" and then tell us what buying your own diamond means to you with #ForMeFromMe.
Watch For me, from me "Market" and then tell us what buying your own diamond means to you with #ForMeFromMe.
Watch For me, from me "On the Road" and then tell us what buying your own diamond means to you with #ForMeFromMe.
Watch "The Other Party" right here, currently streaming on TV, online, on YouTube, and even on the big screen.
Watch "The Reveal" right here, currently streaming on TV, online, on YouTube, and even on the big screen.
We hope you will soon see our new Real is Rare. Real is a Diamond campaign, which is set to run on TV, digital, cinema, and in print. Watch the new videos and learn more about the unique diamond jewelry worn, and the designers who created it.
  Diamonds ruled the red carpet at Monday’s Elle magazine Women in Hollywood event, where some of tinseltown’s finest came out to support women and the accomplishments and barriers they’ve broken in the industry and will continue to break. 2017 honorees Jennifer Lawrence, Margot Robbie, Laura Dern, Tessa Thompson, Jessica Chastain, Cicely Tyson, Riley Keough and Kathleen Kennedy were all in attendance, as were other...
We hope you have seen our Real is Rare. Real is a Diamond print campaign featuring real-life couples in national magazines like People, Marie Claire, US Weekly, Brides and Cosmopolitan. To learn more about the unique diamond jewelry worn, and the designers who created it, please see below: Anke & Gaunchen   Anke is wearing...